| 摘要 |
<p><P>PROBLEM TO BE SOLVED: To provide an advertisement management system which can exactly grasp the advertisement effect of a wrapping bus and causes a passenger to be conscious of wrapping advertisement of the bus on which the passenger boarded, and to provide an advertisement management method and an advertisement management program. <P>SOLUTION: An advertisement management system 100 shown in the figure is equipped with an IC bus card 101 to be used when the passenger makes fare adjustment of the ticket of the wrapping bus 104, a user terminal 102 which is possessed by the passenger, a fare adjustment device 105 which is installed in the wrapping bus 104 and performs the fare adjustment by the IC bus card 101, an advertisement management device 103 which unitarily manages the information relating to the advertisement made in the wrapping bus 104 and the information relating to the passenger getting on the wrapping bus 104, and a computer network 3 which connects the advertisement management device 103, the fare adjustment device 105 and the user terminal 102. <P>COPYRIGHT: (C)2005,JPO&NCIPI</p> |
