发明名称 ADVERTISEMENT EXTRACTION DEVICE, ADVERTISEMENT EXTRACTION METHOD, AND ADVERTISEMENT EXTRACTION PROGRAM
摘要 PROBLEM TO BE SOLVED: To preferentially deliver an advertisement content with high advertisement effect.SOLUTION: An advertisement extraction device includes a storage section, a calculation section, and an extraction section. The storage section stores a size and an evaluation value of an advertisement content for each advertisement content. The calculation section calculates a unit evaluation value as an evaluation value per prescribed size for each advertisement content stored in the storage section. When receiving an acquisition request of an advertisement content to be displayed on an advertisement frame in which a plurality of advertisement contents can be displayed, the extraction section extracts advertisement contents of delivery candidates from the storage section in descending order according to unit evaluation value calculated by the calculation section.
申请公布号 JP2014186513(A) 申请公布日期 2014.10.02
申请号 JP20130060623 申请日期 2013.03.22
申请人 YAHOO JAPAN CORP 发明人 TSUKAMOTO KOJI
分类号 G06Q30/02 主分类号 G06Q30/02
代理机构 代理人
主权项
地址