Presenting content built around word phrases selected for profitability

摘要

A computing device receives, over a network, information regarding word phrases (e.g., search terms) and determines longevity values associated with content built around the word phrases. The computing device selects, based on the longevity values, a first phrase from the word phrases. Content is built or created around the first phrase, and the built or created content is presented or published over a network such as the Internet.

主权项

1. A tangible machine-readable medium having stored thereon a set of instructions, which when executed on a computing device, cause the computing device to:
receive, over a network, information regarding word phrases; determine, via a physical computing device, longevity values associated with content built around the word phrases; determine advertising rates associated with the word phrases; and select, based on the longevity values and the advertising rates, a first phrase from the word phrases.