| 摘要 |
In the context of recruitment and sales, it is difficult to ensure that there is a consistent level of activity tracking that occurs in a Customer Relationship Management or Applicant Tracking System (CRM/ATS, tracking application, or tracking system) from one user (e.g., recruiter or sales representative) to another within a single firm. This is due in large part to the manual and time consuming mechanics of logging the activity. Example embodiments of the present invention include a mail server component that automatically logs such activity. The system determines who the email is being sent to and from, as well as whether the email contains calendar event (e.g., appointment) information. The system then searches a database to determine if the recipients of the email message are contacts in the tracking application. If a match is found, the message is automatically added to the contacts activity record as either an inbound email, outbound email, or appointment. Activity tracking is, thus, consistently maintained among all users, ensuring a higher quality of activity-based metrics.
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