发明名称 Technique of Providing Targeted Media Items
摘要 A first message from a client device, received at a server, can include a request to provide at least one media item matching at least one audience parameter. In response to the first message, the server can access a database storing media item information associated with multiple media items to be retrieved using servers other than the server receiving the first message. The media item information can include, a media item identifier, a media item location identifier, and description information. Media items are selected based on a comparison of the audience parameter with the description information and the server sends a reply to the first message, including a list of media items and their location identifiers.
申请公布号 US2011131272(A1) 申请公布日期 2011.06.02
申请号 US201113021882 申请日期 2011.02.07
申请人 CLEAR CHANNEL MANAGEMENT SERVICES, INC. 发明人 LITTLEJOHN JEFFREY LEE;LAMBERT JAMES P.;DUVALL MARK
分类号 G06F15/16 主分类号 G06F15/16
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