| 摘要 |
PROBLEM TO BE SOLVED: To improve the advertising effect of a truck for advertisement more. SOLUTION: Advertisement surfaces 2f of advertisement boards 2 are inclined while the rear end of the advertisement surfaces 2f in the advancing direction of the truck 10 is located closer to the center of a load carrying platform 1 in a width direction that the front end of the advertisement surfaces 2f is. When the truck 10 travels through in the vicinity of a passerby M, the passerby M can make the front of his/her body parallel to the advertisement surface 2f similarly to a present condition and look at the advertisement with his/her line of sight at a right angle with the advertisement surface 2f, making no difference from the present condition. After the truck 10 travels through, an angleαformed between the line of sight and the advertisement surface 2f is much larger than in the present condition, so that the passerby M can easily look at the advertisement because of the inclination of the advertisement surface 2f. If the passerby M inclines his/her posture and slightly changes his/her position, the passerby M can look at the advertisement surface 2f almost perpendicularly, making a time for clearly confirming advertisement contents longer in addition to the time when the truck 10 travels through near the passerby M, which increases an advertising effect. COPYRIGHT: (C)2003,JPO
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