发明名称 SYSTEM AND METHOD FOR SELECTIVELY DISTRIBUTING COMMERCIAL MESSAGES OVER A COMMUNICATIONS NETWORK
摘要 <p>A device and method of distributing commercial messages to an individually addressable subscriber terminal ('converter (14)') on a network is provided. A server (10), located on the network, selectively tags commercial messages with routing information and converter addresses, and transmits the messages on the network to be received and displayed by the addressed converters (14). The addresses are selected based on information stored in a database related to demographic and other information relating to the members of the household of the subscriber (15). The server (10) sends selected commercial messages to selected households.</p>
申请公布号 WO1996008109(A1) 申请公布日期 1996.03.14
申请号 US1995011710 申请日期 1995.09.07
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