| 摘要 |
A method and system for motivating and optimizing usage of a toll lane by displaying a time based cost metric on an electronic display (220). The real time electronic display (220) can be configured on the toll lane for displaying information with respect to the toll lane to, for example, a driver on a highway. An average speed of vehicles in the toll lane and/or a non-toll lane of the highway over at least one span can be measured and the average speed can be displayed on the electronic display. A toll rate with respect to the usage of the toll lane can be determined and displayed. A time saving value and a cost per unit time with respect to the usage of the toll lane over the span can be calculated and displayed on the electronic display. The toll lane can be a high occupancy vehicle (HOV) lane or a high occupancy toll (HOT) lane. The measurement of average speed of vehicles using the toll lane can be made using sensors, image capturing devices or GPS data from mobile devices associated with vehicles on the toll lane. The displayed information can be updated in real-time.
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