摘要 |
<p>A method of managing digital media and an associated method of doing business are provided, along with encryption (16) and player software (12) for the method. The method comprises encrypting the digital media, making the encrypted media available to be copied without limitation and allowing users to playing the encrypted media on players (14), loaded with the player software (12) that is distributed free of charge, but the players (12,14) retrieve advertisement media from a server (22) and plays the advertisement media along with the encrypted media. Revenue is generated from advertisers (24) and part of the revenue is used to pay media rights owners (18) for the digital media.</p> |