发明名称 NAVIGATIONAL UTILITY FOR INTERACTIVE ADVERTISEMENT FULFILLMENT
摘要 A method and system for hosting consumer interaction with advertisements includes a collection of interactive advertisements and corresponding information regarding each advertisement, such as the advertiser name, product type and the date, time and description of the media outlet in which the advertisement was distributed, a unique locator code and if applicable, a unique locator sound, number or bar code. Consumers can access the interactive advertisement collection and perform a number of tasks, including search for an advertisement, product or advertiser name, view advertisements, request information about an advertised product, respond to a rebate offer for an advertised product, obtain a coupon redeemable toward an advertised product, and initiate a purchase. To perform these tasks, the consumer enters information into search fields to locate the interactive advertisement.
申请公布号 WO0129689(A2) 申请公布日期 2001.04.26
申请号 WO2000CA01249 申请日期 2000.10.23
申请人 CENTRSOURCE CORP. 发明人 WESTROPE, ROBERT, JOHN
分类号 G06Q30/00;(IPC1-7):G06F17/00 主分类号 G06Q30/00
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