发明名称 広告システムおよび広告方法
摘要 PROBLEM TO BE SOLVED: To provide optimal advertisement information obtained from the profile of a user at timing when the user, moving at his or her free will, reaches nearby advertisement means on a street.SOLUTION: User information collection means communicates with a terminal held by a user present within a predetermined distance, obtains profile information of the user retained in the terminal and communicably outputs the obtained profile information with a user ID, an obtained clock-time and an ID of the aforementioned means. Advertisement output control means, which is connected to pluralities of advertisement display means and user information collection means, collects information communicably output from respective user information collection means, estimates a predicted route and travel speed of the user on the basis of the user ID of the user, the obtained clock-time collected from user information collection means disposed in a plurality of spots and the user information collection means ID, predicts timing when the user reaches advertisement means existing in the predicted route, and instructs the advertisement display means existing in the predicted route to display advertisement information matching the profile information of the user and the output clock time thereon.
申请公布号 JP5947050(B2) 申请公布日期 2016.07.06
申请号 JP20120032989 申请日期 2012.02.17
申请人 NECプラットフォームズ株式会社 发明人 長倉 富夫
分类号 G09F19/00;G06Q30/02 主分类号 G09F19/00
代理机构 代理人
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