EXTRACTION DEVICE, EXTRACTION METHOD, AND EXTRACTION PROGRAM

摘要

PROBLEM TO BE SOLVED: To improve the advertising effect.SOLUTION: The extraction device of the present application includes an acquisition unit and an extraction unit. The acquisition unit acquires a user's action history. The extraction unit extracts a user who is expected to perform a predetermined action, using an action history prior to a predetermined action, of the action history acquired by the acquisition unit. For example, the extraction device creates a model of determining whether an action is similar to the action history prior to the predetermined action included in the action history acquired by the acquisition unit. The extraction unit extracts the target user using the created model.