| 摘要 |
A system for managing consumers according to an embodiment of the present invention comprises: a smart name card box (10) which includes a communications unit (13) having a feeding hole formed therein, including a scanner (11) for scanning a name card fed through the feeding unit, and transmitting an image scanned through the scanner (11), and a display unit (17) for displaying an event participation procedure and a member subscription procedure therefor based on personal information on the name card scanned through the scanner (11); a server (20) for extracting and storing information of a name card holder from the image transmitted through the communications unit (13), and transmitting an event winning result to the name card holder by determining whether the name card holder has won in an event; and a terminal (30) for receiving the event winning result from the server (20). According to an embodiment of the present invention, by using information of a consumer participating in an event such as a giveaway or the like, marketing may be effectively performed. |
