发明名称 Obtaining targeted services using a unique identification header (UIDH)
摘要 A system is configured to receive, from a user device, a request for content; obtain, based on receiving the request, an identifier for a subscriber associated with the system and a key; encode the identifier and the key to create a unique identifier; store the unique identifier in the request to create a modified request; provide the modified request to a content provider identified by the request; receive, from the content provider, the content and targeted content, the targeted content being associated with the unique identifier and conforming to an attribute of the subscriber; and provide, to the user device, the content and the targeted content.
申请公布号 US8832436(B2) 申请公布日期 2014.09.09
申请号 US201213477539 申请日期 2012.05.22
申请人 Cellco Partnership 发明人 Libonate Brian;Prehn Paul H.
分类号 G06F15/16 主分类号 G06F15/16
代理机构 代理人
主权项 1. A method, comprising: receiving, by a content distribution system and from a user device, a request for content; obtaining, by the content distribution system, session information associated with a session via which the request is received, the session information identifying a first identifier associated with a subscriber, the subscriber being associated with the user device; andobtaining, by the content distribution system and based on receiving the request, the first identifier from the session information;encoding, by the content distribution system, the first identifier and a key to create a second identifier associated with the subscriber;storing, by the content distribution system, the second identifier in the request to create a modified request;providing, by the content distribution system, the modified request to a content provider identified by the request;receiving, by the content distribution system and from the content provider, the content and targeted content,the targeted content being associated with the second identifier and conforming to an attribute associated with the subscriber; and providing, by the content distribution system and to the user device, the content and the targeted content.
地址 Basking Ridge NJ US