发明名称 Method and apparatus for transaction tracking over a computer network
摘要 An apparatus and a method for tracking transactions over a computer network is provided. An advertisement is provided to a user using a web client, such as a web browser, at a user node. The user selects the advertisement, e.g., by clicking on the advertisement, to request to an ad server for redirection to a transaction node associated with the advertisement. The ad server formats a cookie and provides to the user node. When the user requests a transaction after the redirection, the transaction node sends a transaction confirmation after performing the transaction. The transaction confirmation includes a command to record the transaction. In response to the command, the user node provides a query string and the cookie to the ad server for the transaction to be recorded.
申请公布号 AU6456901(A) 申请公布日期 2001.11.20
申请号 AU20010064569 申请日期 2001.05.07
申请人 L90, INC. 发明人 FRANK ADDANTE
分类号 G06Q30/00;H04L29/08 主分类号 G06Q30/00
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