| 摘要 |
A method of ordering-and-reserving management which is excellent in convenience of the consumer, suppresses loss of sales opportunity, and makes possible a quick and sure analysis of an advertising effect is provided. The method includes, an ID-receiving procedure (s101) for receiving the ID of the RFID chip (60) obtained from a reader-writer terminal (30); a chip-authentication procedure (s102) authenticating the validity of the RFID chip (60) conducted by performing, for the received ID, authentication in a data base (10a), or, by requesting authentication to an issuing-and-certification authority (20) which is the origin of the ID and obtaining the results; individual-information-receiving procedures (s105, s106) receiving, from a reader-writer terminal (30), an event of ordering-and-reserving demands of the customer regarding the printed products/services on a paper medium (50) and an individual-specific information which may specify the consumer; a chip-ticketing procedure (s110) corresponding the specified consumer by the individual specific information together with the ID of the authenticated RFID chip (60), in the database (10a) and the RFID chip (60), as well as recording that the ordering-and-reserving demand has been received; a result-sending procedure (s111) for sending the result of the chip ticketing to the reader-writer terminal (30).
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