| 摘要 |
<P>PROBLEM TO BE SOLVED: To facilitate the introduction of reception equipment necessary for the viewing of a program of satellite broadcasting on a user side, and to increase the number of subscribers of the broadcasting program on a broadcasting carrier side. <P>SOLUTION: When a user wishes to view the broadcasting program of the broadcasting carrier, a marketing company lends a tuner, an antenna or the like that is the reception equipment for the satellite broadcasting to the user without requiring an initial cost. When the user enters into a contract for reception of a specific broadcasting program of the broadcasting carrier or a specific pack wherein the plurality of programs are collected (step S1: Yes), the marketing company provides a money amount of a monthly-collecting membership fee at a reduced price (step S3). The marketing company appropriates the membership fee collected from the user to a part of a purchase price of the reception equipment, and replenishes an insufficient money amount corresponding to lack of the membership fee with a marketing consignment fee received from the broadcasting carrier (step S4). <P>COPYRIGHT: (C)2004,JPO |
