发明名称 Systems and methods for use in marketing
摘要 <p>A method for scheduling outbound communications to sales leads based, at least partly, on a model of customer behaviour derived from (i) customer data gathered from a plurality of customers that initiated contact with an electronic communications interface, and (ii) time data recording for each of the customers a time or time period at which the customer interacted with the electronic communications interface. The model predicts, for one or more time periods and segments of a population, a likelihood of successfully engaging with a person from the segment of the population. The scheduling includes prioritising the outbound communications to the sales leads during one or more defined time periods.</p>
申请公布号 AU2013327396(A1) 申请公布日期 2015.04.23
申请号 AU20130327396 申请日期 2013.10.03
申请人 ISELECT LTD 发明人 WALLER, DAMIEN MICHAEL TREVOR;LAING, TONY IAN GEORGE;MAROM, YUVAL
分类号 G06Q30/02 主分类号 G06Q30/02
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